New Zealand
"60% less" claim is based on SDC SinglePay vs. median cost for orthodontic treatment. Treatment with SmileDirectClub clear aligners can cost as little as $3335. Median cost for orthodontic treatment is $8750. Source.
“Straighten your teeth in less than 6 months”
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“Less than 6 months” claim is based on the number of 22-hour wear customer orders (95%) with treatment plans that are 6 months or less.
“Straighten your teeth in as little as 4 months”
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“As little as 4 months” claim is based on the number of 22-hour wear customer orders (68%) with treatment plans that are 4 months or less.
“Straighten your teeth in 4-6 months”
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“4-6 months” claim is based on the number of customer orders (95%) with treatment plans that are 4, 5, or 6 months.
“Less than $5/day”
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“Less than $5/day” claim is based on SmilePay monthly payment divided by 30 days. SmilePay: $299 deposit, $139/month for 24 months, includes 2 sets of retainers at end of treatment (total cost $3,635).
"Straighten your teeth and start seeing results in as few as 90 days"
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“As few as 90 days” claim is based on survey results with customers who were in treatment with SmileDirectClub 22-hour-wear clear aligners where 98% said they saw movement within the first 90 days.
“Straighten your teeth and start seeing results in as little as 60 days”
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“As little as 60 days” claim is based on survey results with customers who were in treatment with SmileDirectClub 22-hour-wear clear aligners where 80% said they saw movement within the first 60 days.
“Many customers see results in as little as 30 days”
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“Many customers see results in as little as 30 days” claim is based on survey results with customers who were in treatment with SmileDirectClub 22-hour-wear clear aligners where 50% reported seeing movement in first 30 days.
